01 / EXPRESSION
Brand & content
Developing a consistent visual and editorial voice around a clear brand position.
SHANGHAI · CHINA
Rooted in Shanghai.
Looking beyond.
A Shanghai-based cultural media company connecting brand expression, products and cross-border business, with a long-term perspective on international markets.
Discover YAWACULTURE / BRANDS / CONNECTIONS
31°13′ N 121°28′ E / SHANGHAI
YAWACHINA
上海亚娃文化传媒有限公司31°13′ N 121°28′ E / SHANGHAI
02 / COLLABORATION
Product collaboration
Connecting product direction with sourcing partnerships, starting with jewelry.
03 / CONNECTION
Cross-border business
Exploring connections between the brand and consumers in the US market.
02 / Brands
AVAYEL阿为彦
Crystal jewelry / Moissanite / US market